Twitter has undergone a significant logo change, replacing its iconic bird symbol with an ‘X’ as the official emblem. This decision came following an announcement by Elon Musk, known for his fondness for the letter ‘X.’ The new logo is already in place on the website, and Musk revealed that the domain x.com now redirects to twitter.com.
Musk referred to the new logo as an “interim” solution, hinting at the possibility of further logo changes in the future. He also suggested that Twitter might eventually move away from its current brand and gradually phase out all bird-related imagery.
Elon Musk’s interest in the letter ‘X’ is well-documented, evident from his previous ventures like X.com, which later became PayPal, and SpaceX. This recent logo change aligns with Musk’s vision of transforming Twitter into a comprehensive app named “X, the everything app.”
Linda Yaccarino, the CEO of Twitter, emphasized that this new direction aims to enhance features related to audio, video, messaging, payment/banking, and create a global marketplace for ideas, goods, services, and opportunities.
In essence, Twitter is embracing a new logo and potential rebranding to evolve into a versatile platform with a broader range of features and capabilities.